Salesforce Spring '21 Release - Top 15 New Features

by Jami @ Empirical | January 11, 2021 | Marketing, CRM, Salesforce, Sales, Quip

Last year, we took on the task of breaking down every important feature in each Salesforce release. Back in September, we covered Winter ’21 Release with its many flow enhancements being the star of...

SalesLoft VS Salesforce High Velocity Sales - Comparing Sales Engagement Tools

Sales cadences have become almost an integral part of every sales strategy for large volume outreach. This is because it allows businesses for better control over all the interactions with customers...

5 Practical Applications of Data Science in Marketing

The world has evolved in such a way that it might be a challenge for many marketers to adapt and learn all the new skills and techniques that are currently being used in business marketing. With the ...

How to use Amazon AppFlow to transfer data between Salesforce and AWS

by Jami @ Empirical | September 14, 2020 | CRM, Salesforce, AWS, Data Analytics, Data

Managing flow of data between AWS and Software-as-a-Service SaaS applications like Salesforce can be difficult, time-consuming and expensive. Developers can often spend months writing custom...

Salesforce Winter '21 Release - Top 10 Features

by Jami @ Empirical | September 07, 2020 | Marketing, CRM, Salesforce, Data Analytics

Winter is just around the corner, and Salesforce knows it! Winter ’21 already has both official Release Dates and Release Notes.

Salesforce Essentials - A CRM Alternative for Small Businesses

Customer Relationship Management (CRM) platforms are becoming more and more popular nowadays. It figures: In today’s digital world, businesses can’t afford to miss all the features these tools can...

Salesforce Summer ‘20 Release - Top 10 Features

Originally scheduled for June 2020, then postponed to July 10TH, Salesforce Summer 2020 Release Notes have been published and we at Empirical have been reading through it and trying out a Pre-Release...

Salesforce.org Programs and Resources for Nonprofits and Educational Institutions [How to Apply]

In these trying times, nonprofit organizations and educational institutions have been particularly challenged. As COVID-19 (Coronavirus) spreads around the world, it has been bringing to halt...

Salesforce integration with Slack - A Communication Love Story

by Jami @ Empirical | February 14, 2020 | CRM, Salesforce, Slack, Communication

Valentine’s Day has arrived!

Heart-shaped balloons are flying everywhere, rose decorations are filling everybody’s Instagram feeds, and handcrafted love letters are being delivered to people all over...

Salesforce Spring ‘20 Release - Feature Highlight

by Jami @ Empirical | February 02, 2020 | Marketing, CRM, Salesforce, Sales

Salesforce Spring ‘20 is here. It will be globally available on February 17, and it came packed with new features.

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